Norway's tourism board used toilet-themed humor in response to President Trump's criticism of the Scandinavian country.

What it means

After U.S. President Donald Trump reportedly called Norway a 'shithouse country' in frustration over not winning the Nobel Peace Prize, Norway's official tourist board, Visit Norway, responded with a tongue-in-cheek campaign highlighting the country's best public toilets. The campaign, which includes a list of 'best shithouses,' is a playful retort that uses toilet humor to deflect the insult and promote tourism.

Accuracy & sourcesGrounded

The claim is well-supported by multiple reputable news outlets (AP, The Guardian, etc.) that directly cite the tourist board's campaign. The primary source is Visit Norway's official list of best toilets, which has been publicly released and widely reported.

How new

This is genuinely new coverage from late October 2026, reporting on a response that occurred within the same week.

Go deeper

• The Guardian (UK) — first to publish